Tag: Corporate social responsibility
Thursday, 10 October 2024 23:20
AI and Ethics: A Guide to Responsible Marketing Practices
The incorporation of Artificial Intelligence (AI) into marketing strategies opens up exciting opportunities for brands. AI-driven visual content creation, automated image and video production, and various AI tools are reshaping how businesses connect with consumers. However, it is crucial to consider the ethical implications of these powerful technologies.
Published in Expert Marketing Blog
Tuesday, 01 July 2014 00:00
Corporate social responsibility: using marketing for good
It’s no secret; marketers are driven by the satisfaction of when the product we are promoting sells.
But how often do we pause to consider the impact that product is having on the world - the people, the wildlife and the environment around us?
But how often do we pause to consider the impact that product is having on the world - the people, the wildlife and the environment around us?
Published in Mellissah Smith