Tag: marketing - Page 75
Make your business scalable
3 Things that you need to know
Steve Jobs does everything with 3 sound bites. So think about your company and write out a list of 3 things that people need to know about your company that is all encompassing.
Marketing Eye is in franchising phase 1 and as such, when we talk to potential franchisees and describe our view on them taking up a localised franchise we explain it like this:-
- We don’t except industry standard – if we are not better than that, then we shouldn’t be consultants advising clients what to do
- We focus on small business growth – end of story
- Our experienced team will remind you why owning your own business (a Marketing Eye Franchise) is the greatest reward for having a successful career in marketing.
A Marketing Eye Franchise is…the great reward to a successful marketing career – now doesn’t that have a nice ring. Ding Ding.
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Business Models – which one is best
2010 – My Year!
How many of us spend time thinking about what our New Year’s resolutions are going to be and never let them see light of day?
I am an avid believer in planning and setting goals so New Year’s Resolutions are integral to my life both professionally and personally. In many cases, I actually follow them through because they are realistic, ambitious and achievable.
On New Year’s Eve I sat around with a group of friends of mine and pondered what our New Year’s resolutions should be.
I wrote down 12, everyone else wrote down 1.
Interesting!
The Entrepreneurs Life with Helen Jarman of Infoactiv

THE ENTREPRENEURS LIFE
Helen Jarman is one of Australia’s most respected and awarded female entrepreneurs who against all odds, has built a multi-million dollar company in a male dominated industry. She is an advocate for woman making a difference not only in business but in the community and has worked hard in promoting the responsible disposal of e-Waste in Australia. Her tireless work towards ensuring that the community and corporates take responsibility for e-Waste and that we all work towards zero landfill from electronic waste disposal makes her one of Marketing Eye’s most favoured female entrepreneurs. Find out what makes Helen Jarman so great.
I was wrong…and I admit it
When ipads first came out… I was against it. I was so against this new piece of technology that I wrote a blog about it. I read the hype and was completely against people reading old fashioned books on a tablet of any kind whilst they were on holidays. I love books and am passionate about them being around long after the ipad has been superceded. 2011
The role of marketing has changed
Marketing Eye Gets Fashionable
Marketing Eye is helping small to medium sized fashion and retail labels with top notch Marketing Consultant, Helen Tirekidis joining the team. Helen has a wealth of experience and has worked with all the big labels in town with more than 15 years experience in marketing international prestige brands.