Do you ever wonder why you’re not getting a ton of likes on your Instagram picture? It is most likely due to the fact that you have adopted bad photo habits. Believe it or not, Instagram isn’t just an app where you can snap a quick picture, post it, and magically have a 100 likes within the hour (unless you’re an animal). How many likes you get on your Instagram photo depends on picture quality, wittiness of caption, use of hashtags, frequency of posts, and of course the content you share across your target audience. Below is a list of 5 quick tricks to help boost your likes on Instagram.
Read more about: How to Get More Likes On Instagram → Expert Marketing Blog - Page 51
Someone recently ask me… “how do you tell what kind of voice you use for each social media platform?”
The question really got me thinking. Each platform has a specific personality. All postings should be based on your audience, but you have to think about how they want to hear your valuable information. Do they want to read an extensive study? Would they prefer a humorous anecdote. What are they looking for? An easy way to make that decision is: What kind of attire is your audience wearing when they read your post?”
Read more about: Dress For The Social Media Platform → The question really got me thinking. Each platform has a specific personality. All postings should be based on your audience, but you have to think about how they want to hear your valuable information. Do they want to read an extensive study? Would they prefer a humorous anecdote. What are they looking for? An easy way to make that decision is: What kind of attire is your audience wearing when they read your post?”
Twitter has become and integral part of my life since I joined in 2011. The microblogging site helps me to keep up with happenings in pop culture and events around the world.
Coming up on my 5th year anniversary on Twitter, I have compiled a list of my top 10 Twitter accounts to follow. This is by no means an exhaustive list, but these 10 are my must-follows.
My 10 Favorite Twitter Accounts to Follow:
Read more about: Top 10 Twitter Accounts To Follow → Coming up on my 5th year anniversary on Twitter, I have compiled a list of my top 10 Twitter accounts to follow. This is by no means an exhaustive list, but these 10 are my must-follows.
My 10 Favorite Twitter Accounts to Follow:
Social media, a virtual world designed to share, to exchange information, or to notify all of your contacts of how photogenic your cat is. Many social media outlets have assertively established their importance in the marketing industry. However, as these platforms evolve, it is key that marketers take full advantage of them.
While all channels of social media aren’t applicable to every business, if used efficiently they can be a creative avenue to reach target audiences. Currently, snapchat is the new wave.
Snapchat is a mobile application that allows users to send and receive "self-destructing" photos and videos called snaps. Additionally, users can post snaps creating a montage like “story” for all their followers to view. Snapchat has successfully distinguished itself from other media platforms with their live, then disappearing content characteristics.
Okay, enough back story. What can Snapchat do for marketers? Oh, how the possibilities are endless with this one, so here’s a few.
Read more about: What Can Snapchat Do For Marketers? → While all channels of social media aren’t applicable to every business, if used efficiently they can be a creative avenue to reach target audiences. Currently, snapchat is the new wave.
Snapchat is a mobile application that allows users to send and receive "self-destructing" photos and videos called snaps. Additionally, users can post snaps creating a montage like “story” for all their followers to view. Snapchat has successfully distinguished itself from other media platforms with their live, then disappearing content characteristics.
Okay, enough back story. What can Snapchat do for marketers? Oh, how the possibilities are endless with this one, so here’s a few.
Our extraordinary client Fabricare Center is Marketing Eye's featured guest blog of the week. The exceptional Dry Cleaner is opening their second location in the Sandy Springs area at the end of March. Check them out if you live in Atlanta, they offer free pickup and delivery.
Improving the quality and care of your garments has and will always their top priority. Not only have they been focused on expansion and having a wider reach within the community, but they have recently undergone a branding refresh. After 40 years of service it was time for a new look and feel. Yes, their is new branding and a new location, but the same great service still exists.
Read more about: What You Should Know When Creating A Brand Identity → Improving the quality and care of your garments has and will always their top priority. Not only have they been focused on expansion and having a wider reach within the community, but they have recently undergone a branding refresh. After 40 years of service it was time for a new look and feel. Yes, their is new branding and a new location, but the same great service still exists.
Often we hear our clients say, “but we don’t need social media,” or “social media isn’t right for our target market," or "we don't need to worry about that now” but we are here to convince them otherwise.
Social media is a powerful tool that NEEDS to be part of your marketing strategy. Whether it is facebook, twitter, instagram or youtube these platforms can be used to your advantage.
Read more about: Why You Shouldn’t Put Social Media on the Back Burner → Social media is a powerful tool that NEEDS to be part of your marketing strategy. Whether it is facebook, twitter, instagram or youtube these platforms can be used to your advantage.
Hey Atlanta! Have you always wondered what to do now that the long workday/ work week has ended? Are you someone who wants to go out, but doesn't know where to go? Look no further we at Marketing Eye have created a fun filled MUST DO Top 10 Atlanta event guide. So put that remote down, get off your couch, and get ready to have some fun!
Read more about: Here Is What’s Happening In Atlanta → 
An intelligent person knows that they aren’t perfect and that they always have room for improvement. They listen, rather than just talk. They engage with others more frequently, and they often engage with the philosophy that there is always more they can learn. If it's sport, they know that practice and discipline is essential.
The question I ask is; "Are you as good as you think you are?"
Read more about: There Is Always Room For Improvement → The question I ask is; "Are you as good as you think you are?"
Writing copy for an about page can feel a little awkward especially if you happen to be writing about yourself. It can feel like bragging but remember most people are reading your about page to learn about you. They want to know who you are, if you can be trusted to do what you claim, and if they can connect with your brand on any level.
Read more about: How To Create An About Page That Stands Out → 
Working in marketing requires you to be on your toes and knowledgeable about different subjects and ideas. Dr. Seuss once wrote, “The more that you read, the more things you will know.” Reading a book allows you to get a crash course in almost any subject without stepping foot into a classroom.
We love reading here at Marketing Eye, so we put together five books that would help any professional gain some new ideas and perspective.
Read more about: Want To Gain a New Perspective on Marketing? → We love reading here at Marketing Eye, so we put together five books that would help any professional gain some new ideas and perspective.
Receiving a call for an interview often triggers such mixed emotions. You are bubbling with excitement because you have an interview! Simultaneously however, you are overflowing with nerves because, oh dear, you have an interview. The best way to enhance your performance in an interview is being prepared before you even walk in the door.
Read more about: What to do BEFORE you interview → 
Marketing Eye speaks to hundreds of entrepreneurs seeking to grow their businesses every year. Some entrepreneurs are able to achieve growth successfully, and this is because they have a business plan, goals, and a marketing strategy in place. Even though the people we speak with have good intentions, they seem to rely more on luck than a strategic approach.
Then of course, there are the dreamers who do nothing more than talk about their aspirations and never act on their aspirations. Being an entrepreneur takes a lot of fixed determination, bravery, and thick skin. There are a lot of people that want to see you fail and think that you can do it. Prove them wrong! For an entrepreneur, that's all part of the parcel, and what motivates us to actually deliver upon what may have first started out as just a good idea.
Below are a few things that motivate entrepreneurs to start their own business.
Read more about: The Mind of An Entrepreneur → Then of course, there are the dreamers who do nothing more than talk about their aspirations and never act on their aspirations. Being an entrepreneur takes a lot of fixed determination, bravery, and thick skin. There are a lot of people that want to see you fail and think that you can do it. Prove them wrong! For an entrepreneur, that's all part of the parcel, and what motivates us to actually deliver upon what may have first started out as just a good idea.
Below are a few things that motivate entrepreneurs to start their own business.
The Super Bowl is the Holy Grail for advertising and marketing agencies alike. Months and months of hard work all comes down to one night and one expensive ass :30 second time slot. That’s right the “BIG game” is not really about football it’s all about the commercials baby! So after a long Sunday night of drinking beer and eating endless amounts of Velveeta queso here is a recap of Marketing Eye Atlanta’s favorite Super Bowl 50 commercials and why:
Read more about: Marketing Eye Atlanta’s- Top 5 Favorite 2016 Super Bowl Ads → 
We have all experienced the stress of applying to an internship. Not long ago, I was in the same position you are trying to land the perfect internship to lead to the perfect job.For some of you this is your first step into the so-called “real world” and that can be intimidating. Trust me, you are not alone. You are told over and over again that in order to get a job you need experience and that is most certainly true but has someone told you how to get the perfect internship? Now that I am on the other side of things I want to offer some advice and tips for applying and interviewing for an internship program.
Read more about: How to Land The Perfect Internship → 
Writing your elevator pitch can be intimidating. Trying to cram everything about your brand, what you do, why you do it, and how it can help people into 30 seconds is daunting. Don’t worry, it’s completely possible.
The basic structure is pretty easy to hammer out. Many people find it helpful to create an outline before they try and fully write out the elevator pitch. Keep the structure simple: explanation, value, and close with the “ask.”
Read more about: How To Write An Effective Elevator Pitch → The basic structure is pretty easy to hammer out. Many people find it helpful to create an outline before they try and fully write out the elevator pitch. Keep the structure simple: explanation, value, and close with the “ask.”