One of the biggest myths small businesses owners believe to be true is that press releases are only successful for large businesses. You do not have to have to have a full public relations department or be a huge corporation to attract media attention. Whether your small business is interested in building brand awareness, online presence, or SEO, a press release is a cost-effective way to inform people about your company news.
Read more about: 5 Ways Your Small Business Can Leverage Press Releases → Expert Marketing Blog - Page 41
It has made your customer behavior predictable, it has changed the channels of your business model and it has created greater global competition. Technology has its pros and cons depending on how you are utilizing it for your financial services business.
As a financial professional, you know all too well that change comes with the name of the game. With technological advancements happening like never before, it is essential for you to be taking advantage of the tools that will keep your business on top.
Read more about: 5 Ways to Make Your Finance Business Triumph → As a financial professional, you know all too well that change comes with the name of the game. With technological advancements happening like never before, it is essential for you to be taking advantage of the tools that will keep your business on top.
Want to know our secrets and what tools we use to drive conversions, boost search engine optimization, digital marketing, and social media? Below are some of our favorite marketing tools will help guide you and your business on the path towards success.
Read more about: Top 7 Marketing Technologies We Can't Live Without → 
Valentine's Day is traditionally all about showing that special someone how much they mean to you. You shower them with chocolate and love letters, maybe you even take them to a fancy dinner in the city. Oh, I can feel the love in the air already!
Read more about: Love Yourself This Valentines Day → 
I talk to a variety of different business owners daily. From entrepreneurs to Healthcare CEO’s, Founders of new technology startups; no matter who I talk to I see the same hesitation when it comes to marketing.
You understand the importance of marketing, but you’re really afraid to “jump the gun”. Outsourcing your marketing seems like a gamble. If this resonates with you, maybe you should address where this hesitation is coming from.
Read more about: Reasons Your Hesitation Needs to Stop → You understand the importance of marketing, but you’re really afraid to “jump the gun”. Outsourcing your marketing seems like a gamble. If this resonates with you, maybe you should address where this hesitation is coming from.
You get it, posting content is crucial. But make no mistake, the kind of content you are posting is essential to your business’s success. Quit posting content that isn’t going to benefit you- stop making these content marketing mistakes!
Read more about: 5 Huge Content Creation Mistakes You're Making → 
LinkedIn is one of the most powerful social media tools a business can use. With LinkedIn’s main focus being for business, reaching out to people about your company isn’t offensive or intrusive.
Read more about: 4 Tricks to Gain Customers From LinkedIn → 
One thing every business has in common is the need for customers. Even if you have the next big idea, sometimes striking up that first initial connection with potential customers is a difficult challenge.
Lead generation is important because it helps show an organic interest in your business. There are many ways to convert information seekers just passing through into leads -you can develop a call-to-action, create a landing page, or even implement a thank you page.
Read more about: How to Turn Prospects Into Leads Using Social Media → Lead generation is important because it helps show an organic interest in your business. There are many ways to convert information seekers just passing through into leads -you can develop a call-to-action, create a landing page, or even implement a thank you page.
So, you are an entrepreneur and have originated the next big idea. How are you going to get your idea out to the masses?
Read more about: Stop Talking, Start Doing → 
This is an exciting time in our Marketing Eye Atlanta office where we are opening up a new position for a senior marketing executive. The perfect person would like to work with a team in their twenties, some of whom have significant experience with the company - one with almost 5 years’ experience and the other with 2 and a half years’ experience. This team will blow your mind as their skills and knowledge are second to none. They have passion and drive to build the business, and know the company's processes inside out and back to front.
Read more about: Marketing Eye Atlanta is looking for a Senior Marketing Executive → This week's publicity stunt by Jeff Bezos, the CEO of Amazon is nothing short of an award winning, revenue generating, share price drive guaranteed to ensure that less educated people who cannot see through this manipulative PR stunt, go out and either buy shares or purchase on Amazon ultimately making Jeff Bezos richer.
Read more about: If Jeff Bezos Paid Tax At The Same Rate As Everyone Else, America's Education and Health Issues Would Be Solved → 
Is anyone else caught up in the euphoria of the new year? I can’t stop thinking about my life, where I am going, and what I want to be doing.
Read more about: 5 Things That You Can Do Now To Change Your Future → 
When I first opened an office in Atlanta I had no idea just how big the state of Georgia really was. While everyone knows Atlanta hosts the busiest airport on the planet, it also is the fourth largest home to Fortune 100 companies in the country.
Read more about: Atlanta’s Biggest Business Conundrum → 
In your 40’s, and you haven’t made your mark yet?
Read more about: In Your 40's and Haven't Made Your Mark Yet? → 
The start of a new year always comes with the best intentions and why not? You and your team have come back from an extended holiday relaxed and ready to tackle the new year with the same enthusiasm you wished you had at the year end.
Yesterday was my first day back in the office and it was remarkable to see how much work everyone had done with a one-day head start. They were enthusiastic, strategic thinking and were ready to take the business to the next level.
Read more about: Why structure and discipline is the only way to improve your marketing outcomes → Yesterday was my first day back in the office and it was remarkable to see how much work everyone had done with a one-day head start. They were enthusiastic, strategic thinking and were ready to take the business to the next level.