Blog Author Mellissah Smith - Page 135
Mellissah Smith
The A-List
On Friday 21st August 2009, The Armani Dinner for the STC Foundation event was held at the Sydney Theatre Company to raise much needed funds for the Foundation.
Saying No To A Prospect
How many times in business have you wished you never took on a new client? They were a bad fit, they weren’t on the same page, they didn’t have the same code of ethics or perhaps they had unrealistic expectations. Everyone at some stage has experienced a situation where a client or potential client is not a good fit for their organisation.
Great Ideas Come In The Shower
This morning I didn’t want to get out of bed. It’s cold, my bed’s warm and the TV was on.
Eventually after my alarm bell rang for the 9th time, I hopped out of my snuggly bed and headed for the shower as I do 7 mornings a week.
The Odds On Winning A Car At A Charity Function
Last Friday I was kindly invited by one of my best friends to attend the Long Rugby Breast Cancer Charity Lunch held at the Hilton Hotel in Sydney. There are many things dear to my heart and breast cancer and the effects of it are one of them.
Campaign of the Year
The campaign is one of the most ‘in your face’ campaigns to corporate that I have seen that doesn’t involve abuse, alcoholism or cigarette smoking.
Big Corporates Know When To Support An Event
It always amazes me that from the corridors of a big corporation that consistently moves with the times, that they in fact always know what to support and what not to. Does the CEO talk to other CEO’s to see what they are doing, or are the marketing departments so switched on that they just don’t miss a beat?
Melbourne City Council – You should be ashamed of yourself!
Having read the Herald Sun on Thursday, I have to say, I can’t help myself!
Every Child Deserves The Chance To Shine
A couple of years ago, I was invited to be an Ambassador for Ozchild (www.ozchild.org.au).
Ozchild has a history of helping children from underprivileged environments since 1851 and now has a group of 500 volunteers and around 170 staff.
The Truth About SME’s Right Now
Yesterday I was asked the question about what are the concerns of small to medium sized businesses when it comes to marketing right now.
The truth is only they know, however I have a good gauge having spoken with more than 100 small to medium sized businesses in the last month.
Word-of-mouth marketing
Many businesses are turning back the clock and placing a greater emphasis on traditional word-of-mouth marketing and the latest social networks to grow their market share.