Blog Author Mellissah Smith - Page 120

Mellissah Smith
Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 300 companies across technology, medical device, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 20 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. #mellissah #marketingeye
Sunday, 08 August 2010 20:04
Counting on a brand

Published in Marketing
Monday, 23 August 2010 20:02
An Australian Story
Did anyone watch Australian Story on the ABC last night?
Paul Howe, the leader of the Australian Workers Union was featured and I have to say I was completely glued to the television set.
Paul Howe, the leader of the Australian Workers Union was featured and I have to say I was completely glued to the television set.
Published in Management
Wednesday, 01 September 2010 19:58
Enthusiasm accounts for a lot!
Today, this stylish young woman walked into my office, boldly introduced herself as Marketing Eye’s new intern and proceeded to tell me how enthusiastic she is about working with my firm.
Published in Mellissah Smith
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Sunday, 05 September 2010 19:56
Maserati puts everyone in the picture
Maserati cars are incredibly hot and sleek. Do you agree? The above picture says it all highlighting the power of a good photograph in your marketing material.
Published in Small Business Marketing
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Monday, 06 September 2010 19:54
It’s a dog’s life

It’s not every day that you get to head down to the beach for an hour and enjoy the sounds of the ocean, the sun beaming on your skin and the fresh air that has a salty scent.
Published in Mellissah Smith
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Tuesday, 07 September 2010 19:52
Excited for summer!
Corona has always been ahead of the game when it comes to marketing. With years of memorable advertising campaigns that have ignited people around the globe to guzzle Corona Beers by the truckload, Corona has yet again successfully won the marketing kudos for their latest campaign.
Published in Small Business Marketing
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Wednesday, 08 September 2010 19:50
How to add value
As entrepreneurs, we all say it, but do we actually do it?
Published in Marketing
Tuesday, 14 September 2010 19:46
The business traveller in Paris
Every business traveller has their favourites or at least hotels, restaurants, massage parlours and beauty treatments that they love to have done when they travel. Marketing Eye magazine is looking for your favourite hotels that should be reviewed for a special feature in November’s edition of Marketing Eye magazine.
Published in Marketing
Monday, 04 October 2010 19:41
Know where you want to go
Knowing where you want to go is easier to say than do. Many company owners have big dreams, but they are dreams that lack details or direction and therefore often go unrealised.
Published in Marketing
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Monday, 04 October 2010 19:39
LV…ahh what a surprise
Now, it certainly isn’t for everyone, but my oh my…
Published in Marketing