Blog Author Mellissah Smith - Page 112
Mellissah Smith
Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 300 companies across technology, medical device, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 20 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. #mellissah #marketingeye
Wednesday, 14 April 2010 00:59
IT firms hang on in wake of GFC
The IT industry is buying less hardware, says Andrew Thomas
It’s been a year of mixed fortunes for IT businesses.
Published in Small Business Marketing
Thursday, 15 April 2010 00:55
I knew you when…
15 years ago… big hair, ghastly makeup and daggy clothes. Here I am with one of my best friends, Nicole, in Cairns, North Queensland on a girls weekend away. At the time, I worked in marketing for a large retailer and Nicole worked for News Limited. We lived together and like most girls that age, we spent night after night talking about how one day we would do this and one day we would do that. We both had big dreams and were prepared to put in the hard yards to achieve them.
Published in Mellissah Smith
Friday, 16 April 2010 00:54
Julia Gillard… oh, dear
Watching the Today Show as I am packing up boxes for a house move over the weekend and I must say that Julia Gillard needs some media training.
Published in Mellissah Smith
Tagged under
Monday, 19 April 2010 00:51
Different ways to sell your products
When you come up with a new product to sell to consumers, there are so many ways to do it. It’s fairly impressive when you open a new retail store, but with the prestige and image of owning a retail outlet comes heartache in making sure you can pay the rent and the wages that accompany having a store.
Published in Marketing
Monday, 19 April 2010 00:50
Is it better the devil you know?
When was the last time you chose a service provider that you had used before but weren’t too happy with their performance, to provide a service to you?
Published in Small Business Marketing
Tagged under
Saturday, 10 April 2010 00:49
One Size Does Not Fit All
How many times do you try on a garment that says it fits all but is either too tight for you or way too loose?
Published in Small Business Marketing
Tagged under
Monday, 19 April 2010 00:49
3-some anyone?
They say everything comes in threes and for this week only, Marketing Eye tends to agree!
Published in Small Business Marketing
Tagged under
Monday, 19 April 2010 00:47
Norman and Tiger on par
The elite athlete syndrome whereby if you are rich and successful enough – you can have anybody.
Published in Small Business Marketing
Monday, 19 April 2010 00:46
It’s a bird, no it’s a plane, no it’s a volcano!!!
Well, alot has happened in aerospace of recent and quite a few million people have been affected. The volanic ash deriving from Iceland has grounded all planes and airports are now laying out beds for passengers to sleep on whilst they wait. It looks like a disaster zone.
Published in Management
Tagged under
Tuesday, 20 April 2010 00:45
Carl Williams… is it the end of an era and the start of a new one?
The Australian
Headline: Vicious cycle catches up with Williams
Published in Marketing
Tagged under